Wednesday, October 13, 2010

Future of Nofollow Tag

Making Unethical SEO More Difficult

There is a good possibility that the nofollow attribute may be phased-out soon. The reason for this is found by first looking at engines' priorities of SERPs: Keyword phrase being searched must be relevant to results.

The nofollow attribute was born from Matt Cutts of Google team of SEO spam workers, not from the maintainers of core engine algorithms.

If engines simply downgrade all web sites that are easy to post a link to, then there should be less need for the nofollow attribute.

The nofollow is simply an extra idea on reducing spam that is unnessesary.

Engines like when their algorithms function effectively. One thing they are experimenting with is the nofollow attribute. This html tag is in existence to reduce irrelevant outgoing links. When a web page has good hyper-text matching it shows page quality. In simple terms, the nofollow tag reduces link spam producing higher quality SERPs.

Before the nofollow, webmasters had more of a fiduciary (position of trust) role in maintaining quality web content. The spam occurs when webmasters place their link on another site with an irrelevant theme to theirs.

There is a need for the nofollow attribute, in the area of blog posting. Blogs show too much irrelevancy with outgoing links, mostly attatched to the Name field of users who post.

What engines could be seeing now is a reduction in the usefulness of blogs. Most these sites, from what I see, are not the best literature in the world. Also the freeness (being of no cost to user) of blogs makes them less likely to have useful resources and services.

If engines downgrade the blog and all other sites that are easy to post a link to, then there should be less need for the nofollow attribute. In other words a better change to engine algorithms may be to give a penalty to sites that allow large amounts of free link posting.

We all should help engines find ways to make unethical SEO more difficult. Getting rid of the nofollow will happen when webmasters show more respect for hyper-text matching.

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9 Comments:

Anonymous Andy @ DoFollow 001 said...

"There is a good possibility that the nofollow attribute may be phased out sooner than we think."

I really don't see any evidence that Google will have a change of policy on this matter.

The search engine algorithms are improving all the time, but MCutts and Google seem just as intent on supporting nofollow now as when it was first launched four years ago.

My main use for it is for internal link sculpting. If nofollow didn't exists I would probably use javascript to do this instead but then there would be a conflict with accessibility issues

March 12, 2009 at 3:33 AM  
Anonymous AndyW said...

By the way why isn't this blog "dofollow"?

It seems a bit lame to have a blog supporting "dofollow" when you are nofollow yourself.

March 12, 2009 at 3:35 AM  
Anonymous Forex download said...

I’m going to go do follow too - With moderation of course. I’m providing backlink tactics to website seo’s and just need lots of visitors. If they find me by searching for do follow links - that’s fine by me.
Thanks for the good article.
Josh
www.forexfreedownload.com

March 25, 2009 at 6:55 AM  
Anonymous Elina said...

I'm a huge fan of the dofollow plugin. Way to go! I think that if people are going to take the time to read your whole post and then contribute to the conversation, then they should be rewarded by getting a link to their site.

April 20, 2009 at 4:42 AM  
Anonymous mario said...

Wait, why is this blog nofollow again? I really can't see the logic of that...

April 24, 2009 at 7:33 AM  
Blogger leith said...

If nofollow didn't exists I would probably use javascript to do this instead but then there would be a conflict with accessibility issues

September 16, 2009 at 10:52 PM  
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